ENTREPRENEURIAL ORIENTATION, ORGANIZATIONAL CLIMATE AND PERFORMANCE OF AIRTEL TELECOMMUNICATIONS COMPANY, NIGERIA

Abstract

Over the years Airtel Telecommunications Company has continued to experienced poor service delivery, change in management and identity which has affected its performance. This study is an attempt to examine the effect of entrepreneurial orientation and performance of Airtel Telecommunication Company in Nigeria. The specific objectives of the study were to; analyze the effect of innovativeness on performance; examine the effect of risk taking on performance; determine the effect of proactiveness on performance;
analyze the mediating effect of organizational climate on innovativeness and performance; ascertain the mediating effect of organizational climate on risk taking and performance and lastly, to determine the mediating effect of organizational climate on proactiveness on performance of Airtel Telecommunications Company in Nigeria. A survey research design was used while questionnaires were used to collect data and analyzed using a hierarchical regression model. Findings revealed that innovativeness has significant effect on performance of Airtel Telecommunication Company in Nigeria; Risk taking has no significant effect on performance of Airtel Telecommunications Company in Nigeria; Proactiveness has significant effect on performance of Airtel Telecommunications Company in Nigeria. The result further indicates that organizational climate fully mediates the relationship between proactiveness and firm performance while mediating partially the relationship between innovation and firm performance. The study thus concluded that
organizational climate mediates between entrepreneurial orientation and performance of Airtel Telecommunications Company in Nigeria. The study recommended that Airtel Telecommunication Company need to imbibe the culture of training and retraining of its
employees so that the company can be up-to-date especially in areas of technological development.